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How not to internationalize in retailing : the case of Wal-Mart in Germany

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Metadaten
Author:Andreas Arndt, Andreas Knorr
ISBN:978-3-8258-1258-4
Parent Title (Multiple languages):Internationales Management : fachspezifische Tendenzen und Best-Practice
Publisher:Lit
Place of publication:Berlin [u.a.]
Document Type:Part of a Book
Language:English
Year of Completion:2008
GND-Keyword:Aufsatzsammlung; Internationales Management
First Page:253
Last Page:268
Note:
Institut für Weltwirtschaft und Internationales Management (Bremen) ; Bd. 17
DDC classes:Technik, Medizin, angewandte Wissenschaften
Licence (German):License LogoEs gilt das UrhG